Content Marketing and Content Creation – Convince Your Customers
Content Marketing and Content Creation
High-quality and targeted content is key to successful marketing in today’s digital environment. Nordlane offers content marketing and content creation services that support your business growth and strengthen its position as an expert in your field.
Hyödyllistä sisältöä sisältävällä markkinoinnilla houkutellaan asiakkaita, sitoutetaan heitä ja rakennetaan luottamusta, mikä lopulta ohjaa heitä kohti ostopäätöstä. Teemme myös sisältömarkkinointia b2b -puolella.
Digital Content Creation
We produce a wide variety of content that engages your target audience and provides value to them. Content creation doesn’t have to be complicated, as Nordlane is here to help. Below are the key content types covered by our content creation services:
Blogs and Landing Pages
Deep and informative blogs and articles attract visitors to your site and answer their questions. With search engine optimization (SEO), we ensure that the blogs rank high in search results and attract the right target audience.
Social Media Content
Social media content, such as images, short videos, and updates, easily engages the audience and provides continuous interaction with the brand. We tailor the content to the target audience and each platform.
Videos and Animations
Videos are impactful and engaging content that allows you to showcase your products, share customer experiences, and tell your company’s story in an appealing way. Video marketing works well across different channels, such as YouTube, Instagram, and your own website.
Guides, E-books, and Whitepapers
These in-depth pieces of content provide valuable information and expertise to customers and are great for lead generation and reinforcing your expert role.
Infographics
Infographics present information in a visually appealing way, making it quick and engaging to understand. They are particularly effective as shareable content on social media.
Newsletters and Email Marketing
Newsletters keep your customers up-to-date and build engagement with your brand. Regular email marketing strengthens relationships with your customers and offers an opportunity to promote new products or offers directly to recipients. Learn more about email marketing.
Content Marketing – Plan for Your Business
The goal of content marketing is to create engaging content that supports business objectives and guides customers along their buying journey. Below are the main stages through which content marketing takes place:
Content Strategy
We create a content strategy based on your business goals and the needs of your target audience. We define the content types, publishing frequency, and channels to ensure that each piece of content reaches the right people at the right time and in the right place.
Search Engine Optimization (SEO)
SEO content production, i.e., content marketing and search engine optimization, go hand in hand, as high-quality content is only effective if it is easily found. Our SEO services ensure that your content ranks high in search results and brings consistent traffic to your website.
Content Creation in Other Languages
Our team includes English-speaking experts, as well as speakers of many other languages, so content creation is always as smooth and efficient in any language as it is in English.
Measuring and Optimizing Results
We track the performance of each campaign and piece of content through analytics. We analyze which content performs best, how users engage with it, and how well it meets set goals. Based on these results, we continuously optimize the content strategy.
Content Distribution and Campaigning
Once content is created, it is shared across selected channels, such as your company blog, newsletters, social media, and YouTube. Campaigns can highlight specific content or promotions, helping you reach a wider audience.
Content Creation Pricing
Content marketing and content creation are powerful tools for growing your business. Nordlane helps you design and implement a content strategy that brings real value to your company and reaches your target audience across all key channels. With high-quality content, you build trust and engagement, which ultimately leads to long-term business growth.
Contact us to discuss how content marketing and content creation can support your business goals and provide added value to your customers.
